Social Media Manager resume example
What makes this resume great
This resume is a great example for a Social Media Manager because it demonstrates a clear career progression in social media roles, from coordinator to senior manager. The candidate showcases a strong educational background relevant to communications. The skills section is comprehensive and tailored to the demands of modern social media management, including both creative and analytical abilities. The inclusion of a professional website and LinkedIn profile adds credibility and allows employers to view work samples. The work experience is recent and relevant, showing long-term commitment and growth in the field.
Resume summary examples for Social Media Manager
Example #1
Strong Summary
Results-driven Social Media Manager with 8+ years of experience leading strategy, content creation, and community engagement for top brands. Proven track record of increasing brand awareness and engagement through data-driven campaigns and innovative storytelling.
Weak Summary
I have worked in social media for several years and am looking for a new opportunity to use my skills.
Example #2
Strong Summary
Creative and analytical Senior Social Media Manager skilled in developing and executing multi-platform campaigns, managing influencer partnerships, and leveraging analytics to optimize performance.
Weak Summary
I am good at social media and have managed some campaigns before.
Example #3
Strong Summary
Experienced Social Media Strategist with a background in brand management, paid advertising, and content production, passionate about building online communities and driving measurable results.
Weak Summary
I like working with social media and want to help brands grow online.
Resume achievement examples for Social Media Manager
Example #1
Strong Achievement
Increased BrightWave Digital’s Instagram engagement rate by 45% and follower count by 60K in 18 months through targeted content and influencer collaborations.
Weak Achievement
Helped grow the company’s Instagram account.
Example #2
Strong Achievement
Launched a paid social campaign for Urban Threads Apparel that generated a 300% ROI and boosted online sales by 40% in six months.
Weak Achievement
Ran paid social campaigns that helped increase sales.
Example #3
Strong Achievement
Developed and implemented a content calendar at GreenLeaf Marketing, resulting in a 200% increase in post consistency and a 35% rise in audience engagement.
Weak Achievement
Created content calendars and posted regularly on social media.
Essential skills for a Social Media Manager
- Social Media Strategy
- Content Creation
- Analytics
- Community Management
- Paid Social Advertising
- Influencer Marketing
- Copywriting
- Graphic Design
- Video Editing
- Brand Management
Resume best practices
Tailor Your Resume for a Social Media Manager
Customize your resume for the specific position you're applying for. Use keywords from the job description and highlight the most relevant experience.
Keep It Concise and Focused
Ideally, your resume should be one page (two if you have extensive experience). Focus on achievements and essential information and avoid fluff.
Use a Clean, Professional Format
Stick to a simple layout with consistent font, spacing, and section headings. Use bullet points for readability. Avoid overly decorative fonts or colors.
Start with a Strong Summary
Write a compelling summary or objective at the top that briefly outlines your background, key skills, and what you bring to being a Social Media Manager.
Emphasize Achievements Over Duties
Use bullet points to describe what you accomplished as a Social Media Manager, not just what you were responsible for. Include measurable results when possible (e.g., "Increased sales by 25% in six months").
Use Action Verbs
Start bullet points with strong action verbs like "Led," "Developed," "Improved," "Streamlined," to convey impact and ownership.
Highlight Skills and Tools
Create a dedicated skills section that includes technical tools, software, or soft skills relevant to being a Social Media Manager (e.g., Excel, Python, CRM systems, leadership, communication).
Include Education and Certifications
List your educational background and any relevant certifications or ongoing courses. Mention GPA if it’s strong (generally above 3.5) and you're early in your career.
Proofread Carefully
Avoid spelling or grammatical errors since they can be deal-breakers. Ask someone else to review your resume or use tools like Grammarly.